Meet the Heroes
Yoni came to us after he was a guest at a wedding we produced. He enjoyed the experience so much and wanted his wedding to be a fun time too. Even as a New Yorker, he spent all his vacations in Israel. Memories of happy moments with friends and family. He also met Lior in Israel, at a friend’s wedding. And since then, love has been intertwined with his Israeli story. Today Yoni and Lior live in New York, but the perfect vacation for them is a visit to Israel. When they decided to get married, it was clear to them that they would celebrate with a wedding that was all about vacation atmosphere, friends and a never-ending good time spent in Israel, their real home.
Yoni and Lior wanted to host their guests at a wedding with a liberated, boundless vacation atmosphere, ultimate vacation with elegant touch-ups. A fantasy of endless pleasure, a pampering, high-quality Mediterranean vibe, with lots of friends, good, delicious food and alcohol. Basically, a stylish Israeli vacation.
Bringing it to Life
We went on a study to try to figure out how to pinpoint the experience of a vacation in style. The combination of finesse and pleasure-seeking, elegance and the ultimate vacation. The study brought us to the luxury hotels and colonial resorts of the 1920s. You might see these hotels in movies and romantic, exotic destinations when vacationers used to come and spend a few months enjoying the good life. We wanted to convey the feeling of opulence and glam in a resort taken out of the movies, an elegant outing with visits to the common street, full of joy, rhythm and color, in short – something dreamy.
To complement the atmosphere of vacation, a location near the sea was chosen. To represent Lior and Yoni we divided the event into two parts: an elegant morning and a party evening. The event opened on the interior of a hotel, designed as a pampering lounge, with cosy powder shades, flapping fabrics and elegant cocktails. The point that connected the morning and evening stage was the Chupa, which led guests to the waterfront, maintaining refined branding and a floral design. At dusk came the second stage of the event – a classy hangout on the coastline. Guests met a period colonial hotel entertainment venue; checkered floors, palms, and dramatic elements like tigers combined with elements of the local Cuban street, decorated with pergolas with colorful furniture, fruit carts, fine tequila, a truck serving Hamburguesas and Tacos, and plenty of color and rhythm from faraway counties. And the exact Grand Finale for the special event of Lior and Yoni continued deep into the night at a beach bonfire, perpetuating for them the atmosphere of eternal vacation.
That's what they said
Wow, you were amazing, everything was perfect, everything was beyond what we imagined and more !!! I didn't expect anything close to this... We are still in Shock- you are really professionals 💙💙💙💙💙💙
Photos by: LUZ, Valery Proshin